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Landing Page: Creating Requests πŸ’Ό

A landing page is your best opportunity to attract clients. It should be clear, convincing, and lead to actions.

What is a landing page? It is a website page created specifically for one goal β€” so that a visitor leaves a request or performs another targeted action.

🎯 What Your Landing Page Consists Of​

πŸ“ Headline and Subheadline​

  • Main headline β€” immediately states the benefit for the client
  • Subheadline β€” explains and develops the idea
  • Call to action β€” what exactly needs to be done

Example headlines:

  • ❌ "Company LLC 'Chamomile' offers services"
  • βœ… "Get a free consultation on launching a business in Poland"

πŸ’Ž Benefits (Not Features)​

  • What the client gets, not what capabilities you have
  • Focus on benefits, not characteristics
  • Simple and understandable formulations

Example:

  • ❌ "We use a modern CRM system"
  • βœ… "Your requests are processed within 5 minutes"

πŸ“Έ Visual Elements​

  • Quality photos β€” team, office, work
  • Short videos β€” explanation of service or work process
  • Icons β€” for visual structuring of information

πŸ“‹ Request Form​

  • Minimum number of fields β€” only what is necessary
  • Clear headline β€” what the client gets after sending
  • Call to action β€” understandable button

πŸ”„ How Request Forms Work​

The Complete Client Journey from Start to Finish​

graph LR
    A[Visitor enters site] --> B[Reads about benefits]
    B --> C[Clicks 'Leave request']
    C --> D[Fills out form]
    D --> E[System sends notification]
    E --> F[You receive Telegram message]
    E --> G[Client receives confirmation]
    F --> H[You contact client]

What Happens After a Visitor Leaves a Request​

  1. Instant notification β€” you receive a message in Telegram
  2. Automatic email to client with confirmation
  3. CRM record β€” all data is saved
  4. Reminder β€” system will prompt when to call back
  5. Analytics β€” you see request statistics

🎨 How to Ask Us to Change Text or Image​

If you need to change something on the landing page β€” it is simple!

Texts​

  1. Write to us in Telegram @1itpro_support
  2. Describe what needs to be changed
  3. Specify which page
  4. Suggest text options or style
  5. We will make changes within 24-48 hours

Images​

  1. Provide quality photos
  2. Describe where and how to place them
  3. We will set up dimensions and optimization
  4. Add to website

⚠️ What You Should NOT Do Yourself​

❌ Technical Setup​

  • Do not try to change website code
  • Do not configure forms yourself
  • Do not upload files without agreement

❌ SEO Optimization​

  • Do not add keywords without a plan
  • Do not change URL structure without discussion
  • Do not delete important pages

❌ Security​

  • Do not change SSL certificates
  • Do not delete backups
  • Do not configure access yourself

πŸ’‘ Remember: we designed the system to be easy to use, but safe and reliable. Any technical changes should be made by our specialists.

πŸ“Š Example of an Effective Landing Page​

Page "Consultation on Launching Business in Poland"​

Headline: Free consultation on launching a business in Poland

Benefits:

  • βœ… Specialists with experience in Poland
  • βœ… Complete package of documents for registration
  • βœ… Help with choosing ownership form
  • βœ… Tax consultations

Request Form:

  • Name
  • Phone
  • Email
  • Desired consultation date

Button: Book a consultation

What Next?​