Promotion: Where to Start?
Website development is building the foundation. To bring clients to this foundation, you need a promotion strategy.
1. Search Engine Optimization (SEO)โ
We incorporate technical SEO into every project:
- Core Web Vitals: High loading speed according to Google standards.
- Semantic HTML: Proper heading hierarchy for search bots.
- SSL Certificate: Secure connection (HTTPS) โ a mandatory ranking factor.
2. End-to-End Analyticsโ
We connect Google Analytics 4 (GA4) so you can see the real picture:
- How much does it cost to acquire one client?
- Which pages generate the most leads?
- The user's journey from first visit to clicking "Contact."
3. Tools for EU and UA Marketsโ
Depending on your business location, we help set up:
- Google Business Profile: Getting your company on Google Maps (Critical for local business in Poland).
- Contextual Advertising (Google Ads): Quick traffic launch to a finished product.
GDPR & Cookies
To operate in Europe (Poland and other countries), we install the appropriate Cookie Consent banners so that analytics collection complies with RODO/GDPR requirements.
Where to Start?โ
We recommend starting with basic SEO setup and launching Uptime Kuma (availability monitoring) so you can always be sure that your advertising budget is not being wasted on a non-working website.